GA4 Migration Services

Upgrade to Google Analytics 4. Our experts will handle the entire process for you!

GA4 Migration Services

All present Google Analytics properties will stop processing data on July 1, 2023. Google Analytics 4 or GA4 is the future of Google Analytics. Google Analytics 4 will replace the present Google Analytics properties known as Universal Analytics. We are here to help you with our GA4 migration services.

Contact us on WhatsApp for a quick chat to plan your GA4 migration.

Why is Immediate Google Analytics 4 Migration Important for Your Business?

There are many reasons;

  1. Most importantly, there is no other option. Google will sunset all currently live Universal Analytics properties on July 1, 2023. After that date, GA4 will be the only available Google Analytics solution for businesses.
  2. Your current Universal Analytics properties will not be automatically upgraded to GA4. You need to migrate to the new GA4 property and set up custom tracking implementation as per your business needs.
  3. Setting up your GA4 properties early will help you to collect historical data a lot before the end of current google analytics properties. So, businesses need to start as early as possible.

migrate to ga4 now

Contact us on WhatsApp for a quick chat to plan your GA4 migration.

How will the End of Universal Analytics is Going to Impact Your Business?

  1. Present universal analytics properties will stop receiving data in 2023. So, if you want to continue using Google Analytics to measure user behavior on your website, then you need to migrate to a new GA4 property.
  2. Google Analytics 4 and Universal analytics are completely different in user behavior measurement. Universal Analytics uses a ‘page view’ based model, whereas Google Analytics 4 uses an ‘event’ based model to measure user engagement on a website.

As these two measurement approaches are completely different, there is no way you can combine these 2 different properties. There is no way to carry over the data from your universal analytics property to your new GA4 property. You should migrate to Google Analytics 4, and set up your tracking as per your specific business needs.

  1. This change will affect your Google Ads campaigns if you are importing conversions from your Universal Analytics account to your Google Ads account. After July 1, 2023, this will not work, as your universal analytics property will stop collecting data.
  2. Your Google Ads account will also get impacted if you use audience lists created in your Universal Analytics account. Also, you will not be able to import Universal Analytics site metrics to your Google Ads account.

How Good is Google Analytics 4?

Google Analytics 4 or GA4 has all the features built in to help you track the important touch points of your user journey. Helping you to better optimize your website and marketing channels, to grow your business.

google analytics 4 advantages

With a more privacy centric approach, event-based measurement model, improved customer journey tracking and AI powered predictive analytics, Google Analytics 4 is an analytics platform built for the future.

  1. Google Analytics 4 is the future of Google Analytics. lt is built on a robust foundation of machine learning and artificial intelligence. This new version of Google Analytics will help you understand your customers better.
  2. With more in-depth data insights, you will be able to better optimize your website and grow your business.
  3. With enhanced visualization and reporting capabilities, GA4 will help you to interpret data better, and make informed decisions.
  4. Cross-domain and cross-device tracking is more accurate in GA4, this will help you to track and understand customer journeys better.
  5. GA4 provides better user privacy control options. This is a great feature for businesses in terms of privacy compliance.
  6. GA4 has predictive analytics capabilities. The insights from predictive analytics will help you to spot trends early. Taking corrective actions or using the new trend for your advantage will be fast and easy.
  7. Browsers will soon stop supporting traditional cookie-based tracking. Adapting GA4 early will help your business to better prepare for this massive change. Google Analytics 4 is built for the new cookieless web.

Our Google Analytics 4 Migration Services

We offer expert GA4 migration services to help you make this switch with ease. We will help in preparing you for continuity, once Universal Analytics is no longer available.

Our GA4 implementation plan will be aligned with your specific business measurement needs.

google analytics 4 migration process

Google Analytics 4 Migration Process

Advantages of Our Planned GA4 Migration Services

The new Google Analytics 4 migration and setup is a great opportunity for you to revisit your tracking and measurement needs. We will help you to create a better tracking plan that is most suited for your measurement requirements.

With the most accurate property settings, you will be able to get accurate, actionable data in your new GA4 property from the beginning.

Our GA4 migration service is designed for better measurement and optimization. Your new Google Analytics 4 property will be set up as per analytics industry best practices. This will help you to accurately track user behavior, optimize your website and grow your business.

Conversion tracking setup will help you to measure the effectiveness of your marketing channels and the quality of organic traffic. With accurate conversion data, optimizing your marketing efforts will be more effective, and easy.

Advanced audience setup will help you to create segmented audience lists and run effective remarketing campaigns.

GA4 Migration Planning for Your Business – Next Steps

 Let us know your challenges in migrating to GA4. We will plan your Google Analytics 4 migration process, once you share your requirements with us.

Every business is different and so are the tracking requirements. With our vast experience and industry knowledge, we know how to implement a full-scale measurement plan for your business as per your specific needs.

Contact Us for a free strategy consultation.

Stay ahead of the competition with a well configured Google Analytics 4 property. Prepare for the future with a privacy centric data collection model and insightful data streams. Become a data-driven business.

You can also contact us on WhatsApp for a quick chat to plan your GA4 migration.

Get started by scheduling a free consultation with us

Email: connect @ digitalferry . com
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